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Ford Media Center
DETROIT, Jan. 11, 2019 – While introducing the world to its all-new 2020 Ford Explorer this week, Ford also presented fans with a chance to see America – and relive one of their most-memorable road trips.
Jim Farley, president, global markets, told the crowd gathered at Ford Field and watching it live online about the company’s plans to spend the next few months collecting fans’ favorite road trip stories on Instagram, Twitter and Facebook using hashtags #RoadTripRewind and #ExploreOurAmerica.
This summer Ford will select the best submissions and look to recreate people’s most-memorable road trips, but this time behind the wheel of an all-new Explorer.
The evening in Detroit – which included a powerful message from filmmaker and activist Prince EA – echoed Ford’s recent call for people to devote more time to family and friends, to start taking all of their allocated vacation days and to rekindle their spark of exploration.
#RoadTripRewind reinforces that sentiment.
Fans who aren’t on Instagram, Twitter or Facebook can submit their experiences by emailing their favorite road trip memories to firstname.lastname@example.org.
View this post on Instagram
Use #RoadTripRewind to share your most memorable road trip experience with us, and you might get the chance to relive that trip in an all-new 2020 Ford Explorer. • • 📍: Sequoia National Park 📷: Adriana T. • • #Ford #FordExplorer #ExploreOurAmerica #NationalParks #SequoiaNationalPark #RoadTrip
Ford Motor Company is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification, autonomous vehicles and mobility solutions. Ford employs approximately 194,000 people worldwide. For more information regarding Ford, its products and Ford Motor Credit Company, please visit www.corporate.ford.com.